The world’s second-largest brewer, Heineken, has launched a non-alcoholic version of its famous beer, hoping to capture a new trend of low or no alcohol beverages.

The company will sell Heineken 0.0% MAXX across Europe, Russia and Israel.

The European market for zero alcohol beer grew about five percent a year from 2010 to 2015.

Heineken 0.0% MAXX has half the calories of regular Heineken or Coca-Cola.